If you are a beginner, it must be strenuous to come up with exciting and fresh video editing ideas. Are you watching well-edited videos and wondering how could you do the same? There’s no need to worry. Every professional with phenomenal video editing techniques was once a beginner.
Nowadays, it has become increasingly important to edit videos to make the content engaging, and meaningful, and to increase the number of followers. The outcome of video editing is professional, creative, polished, and the most powerful videos.
Read this blog to learn more about cool editing ideas and how they boost your brand’s presence and streamline the workflow.
According to the research conducted by GlobeNewswire, video editing software market size is expected to reach USD 3.24 billion in 2030 with a compound annual growth rate of 5.6%.
What Things Need To Be Considered While Editing a Video?
The video editing techniques mentioned below will help you get started on the journey towards creating appealing yet shareable videos. Indisputably, video editing has become indispensable for making your content engaging.
Make Use of Dramatic Content
Cuts are the types of transitions where one part of the clip ends and another part of the clip starts. But you need to ensure that the cuts are as creative as possible. Boring cuts are not likable by many.
Not only do these clips have to show different scenes, but there is a specific tone too. It helps you create a juxtaposition of two scenarios so that viewers can know the difference in real. This video editing idea makes your video dramatic and can enhance the storytelling of the entire video.
More than one million people have downloaded the application and it is gradually becoming a trendsetter in the UAE’s online shopping industry.
Make Use of Template
Video templates are best for beginners as well as mid-level editors as they can help you create aesthetically appealing structures for your videos. Preset templates are also available with various video editing software, like Canva. This includes a wide range of features such as title cards, transitions, and introductions.
In addition to that, some preset templates can also be customized. It helps you come up with your creative vision onto a premade structure. Templates are one of the simplest ways of adding flair and giving a professional appearance to your video.
Create a Montage
Montage is a powerful and visually appealing tool when it comes to editing a video like a pro. Here different images, videos, and clips of a specific event/occasion are compiled together to convey a message, tell a story, or create a particular emotion.
It’s a useful tip for editing documentaries, where time-lapse montages are most commonly used for showing changes in the natural world, cities, or lives of people.
Incorporate The Shattering Glass Effect
Counted among one of the best video editing techniques is the ‘ Shattering glass effect ‘ where the photo or a video is shattered into a multitude of pieces. This is most commonly accompanied by a sound effect so that a very impactful video/transition is conveyed to the potential audience.
This effect ends up creating a dramatic visual presentation that symbolizes the significance of the entire storyline. By breaking down the image/video into several pieces, a sense of disintegration or fragmentation can be created in a video.
Incorporate a Voiceover
Voiceovers are one of the best ways to provide information about your video to the target audience while showing different clips. If you are creating any educational or how-to-use types of videos then voiceovers can help you deliver the right message and relevant information.
Voiceover can be recorded in various ways such as making use of audio recording software, and then adding your audio file to the edited video. In addition to this, you can also make use of video editing software that also has a voiceover recording feature.
Edit the speed type of your video
By editing the speed of your video, you can affect the overall visual impact of the video. If you change the speed of the video clip, you can easily choose the time and pace the way you want.
Whether you want to create a sense of emergency or emphasize something important this cool video editing idea can help you convey your point in an optimum manner.
Let’s suppose that if you slow down the speed of the clip, you can make it look more dramatic, letting your viewers see every minor detail and feel the emotions of that particular moment. On the other hand, speeding up the video creates a sense of excitement while making the video look more intense.
It helps in creating a cohesive and engaging experience for your viewers.
Make Use of A Loading Bar
Using a loading bar is a simple yet creative video editing idea that enhances the user experience of potential viewers. A loading bar acts as a visual tool that shows the overall progress of your video the moment it starts loading.
Through this technique, you can customize your video according to the requirements and specifications of your brand. Implementation of a loading bar is a straightforward process without any requirement for technical skills.
A loading bar helps reduce frustration by giving users a sign of how long they need to wait. Thus, it increases the engagement rate of viewers and lessens the number of viewers dropping off.
Use an Animated Lower Third
Animated Lower Third is a video editing technique that is most commonly used in adding a professional layer to videos. This graphic overlay is placed in the lower part of the screen with text that identifies the subject matter.
This can increase your brand’s recognition and can be tailored to match the colours, style, and fonts of your brand.
Repurpose the video content
In today’s digitally competitive landscape, video content is pivotal for any marketing strategy. However, the creation of new and premium-quality content can be time-consuming. This is why repurposing video content is a better option.
Repurposing video content means making use of existing content in new ways. This could be done either by choosing short clips from long clips or making use of videos from previous campaigns.
Read More: The ultimate guide to corporate video production
Use an L-cut or J-cut
There is an immense need to change the types of cuts to keep the viewers engaged. By using a similar cut again and again your video content might become too repetitive and boring.
Switch the techniques by using L-cut sometimes and J-cut sometimes. They both are commonly used when the dialogue scene is going on. A J-cut is used when we just have to stay on one person while the others start talking. Whereas, L-cut is used to cut others while the first person is still talking.
Wrapping Up – Experience The Magic Of Video Editing
Before you get into editing your video, it’s important to know what exactly editing looks like. You need to know what techniques need to be incorporated into your content.
Whether you are editing videos for your business, brand, or just for fun, the aforementioned video editing techniques will help you grab the attention of your potential viewers, while taking your video to the next level.
Count on Framez House for professional video editing services. Our expert editors can transform a simple video into a polished and engaging video.